To celebrate the Philippine visual arts, the My City, My SM, My Art campaign showcased the works of well-known artists in the fields of painting, sculpture, printmaking, photography and film around SM Supermalls. This is the latest edition of the My City, My SM series which honors the beauty, culture, traditions and great people of cities in the Philippines where SM malls are located.
The cultural and artistic campaign, aimed at bringing art and people together, began in March 2016 at SM Seaside City in Cebu with an exhibition featuring artists from the Queen Southern City, including Maestro Romulo Galicano, and s ‘ended in March 2019 in SM City Cebu. with masterpieces by Manuel Rodriguez, Sr., the father of Filipino printmaking, on display to the public.
During its run, the search for artists and their works of art reached Baguio and the Cordilleras north and as far south as General Santos in Mindanao. In three years, campaign activities have championed art for all by working closely with communities, schools and the public to organize exhibitions, workshops and competitions in key cities across the country.
After three years, with over 30 stops, hundreds of works of art and a myriad of memorable experiences, the book My City, My SM, My Art was launched in honor of masters of visual arts, modernists, millennials and collectives who have become part of the cultural journey of the countryside.
âWe want this book to be an important resource for Filipino art and show how talented Filipino artists are. Most importantly, we hope this book serves as an inspiration for aspiring artists, âsaid Millie Dizon, senior vice president of marketing for SM. âRight now we are distributing it to artists, schools, LGUs and libraries. We plan to sell it in the future.
In its 3,147 pages, the compilation book gives readers a full-color overview of what makes Filipino art unique and how close family ties, ingenuity and a sense of community have played a key role. in its development.
The book shows how Filipino art flourished through families like the Abellanas of Cebu; as well as those of masters Mauro Malang Santos, Jose Pitok Blanco and Eduardo Castrillo whose children – and in some cases grandchildren – now represent a new generation of visual artists. There are also wonderful examples of how art links fathers and sons: national artist Abdulmari Imao and Toym, living national treasure Eduardo Mutuc and Eduardo, Jr., Ricarte Puruganan and Victor, Manuel Baldemor and Monnar, Romulo Olazo and Jonathan.
The book also highlights the important roles of family members in preserving the artistic legacy of loved ones: Josie Baldovino for her National Artist brother Jose Joya, Daisy Tolentino-Mendez for her National Artist father Guillermo Tolentino and Totong Francisco. II for his grandfather National Artist Carlos Botong Francisco.
Also featured are regional fine arts schools like Philippine High School of Arts in Laguna, University of Mindanao, University of the Rizal System, La Consolacion College in Bacolod, Ateneo de Naga and Adventist University of the Philippines in Cavite, as well as the thriving artistic communities of Tam-Awan Village in Baguio, Artists’ Village in Baler, and the Pinto Art Museum in Rizal.
For more information on My City My SM, please visit https://mystorymysm.com/mycitymysmmyart/ and https://www.youtube.com/mycitymysmmyart.