COVINGTON, Georgia – The Newton County School System (NCSS) Public Relations Department, comprised of Sherri Partee and Derrick Barnes, won 25 national awards at the recent 2022 Publications and Digital Media Excellence Awards sponsored by the National School Public Relations Association (NSPRA).
Overall, the public relations department won a total of nine awards of excellence, twelve awards of merit and four honorable mentions. The NCSS Public Relations department has won awards of excellence for a wide variety of submissions, including branding and imagery, e-newsletters, copywriting, marketing and videos. Every post submitted by the NCSS Public Relations Department has won a national award this year.
“We are thrilled and honored to receive this recognition from the National School Public Relations Association,” said Sherri Partee, Director of Public Relations for NCSS. “Our small department of two is responsible for providing public relations support for all of our schools and the various departments in the district. This keeps us very busy throughout the school year. Whether it’s writing student and staff news articles, telling stories through videos, or creating branding and marketing campaigns for our departments and district, we strive to ensure that our various stakeholders remain informed of important news concerning our NCSS.
Partee added: “We were really lucky to be able to add someone to our team last year. Mr. Derrick Barnes joined the PR team as a communications and visual media specialist, and he definitely took over. Typically, we publish about 150 news articles per year. Last year, in addition to these press releases, we produced 39 videos which included updates from the superintendent, news videos, and marketing and recruiting videos. With Derrick’s expertise in graphic design, we were also able to revamp and polish our school marketing flyers and create marketing materials for schools and district departments. Together we make a great team, and I can’t wait to see what we’ll accomplish in the next school year! »
“Congratulations to our two-person public relations team,” said NCSS School Superintendent Samantha Fuhrey. “You wouldn’t know there’s only the two of them behind the
scenes by the distinctions and the volume of work they share.
She added: “Over the year they have produced some amazing videos, flyers and informational messages that highlight the myriad of events happening in our schools and our school system. They deserve this recognition the most, and I look forward to seeing how they will tell stories to our students, our staff, our schools, and our system in the year ahead.